Shambabot Application

Company Overview

Shambabot is an innovative digital platform designed to empower farmers by providing them with unparalleled visibility and control over their agricultural processes, prioritizing the needs of farmers. 

Problem Statement

Smallholder farmers face critical systemic barriers that must be overcome to boost their productivity and income. They lack effective tracking tools, struggle with access to reliable vendors, and have limited connections to growth-oriented buyers. 

Our Solution

Shambabot bridges these gaps by offering an all-in-one platform where farmers can document every step of their journey and leverage that data to make better farming decisions. Shambabot is not just a tool, but a holistic support system for sustainable agriculture.

Service

Web Application

Role

UI/UX Design

Duration

4 Months

Client

Crowbyte Technolgies

Design Process

Empathize

Conducted interviews and secondary research to identify key pain points

Define

Identified 3 key personas: small-scale farmer, vendor, and financial partner

Ideate

Explored features like quality scoring, progress stages, and marketplace posting

Prototype

Prototyped the farmer dashboard and journey flow using a mobile-first approach.

Test

Refined marketplace and journey creation based on feedback

User Persona

John Mwangi

Age: 51

Occupation: Subsistence Farmer

Location:  Nyandarua County, Kenya

Education: Primary School

Tech Proficiency: Low (Uses only calls, SMS, and M-Pesa)

 “Siwezi tumia app, lakini naweza piga *xxx# kama vile M-Pesa.”

⭐ Goals:

  • Access farming help without needing a smartphone

  • Keep records of crops and livestock easily

  • Sell produce to wider markets without traveling far

😣 Pain Points:

  • Doesn’t own a smartphone

  • Poor network/data connection in rural area

  • Feels excluded from digital farming solutions

💡 Preferred Tools:

  • USSD menus

  • Basic feature phone

  • Prefers Swahili or local dialect

Rose Wanjiru

Age: 42

Occupation: Small-scale Farmer

Location:  Meru County, Kenya

Education: Secondary School

Tech Proficiency: Intermediate (uses WhatsApp and M-Pesa regularly)

 “I just want to grow and sell without worrying about paperwork.”

⭐ Goals:

  • Improve livestock health and feeding consistency

  • Track crop progress and harvest dates easily

  • Reach more buyers with less physical effort

😣 Pain Points:

  • Hard to remember livestock schedules

  • No centralized place to store digital farming records

  • Trouble accessing fair markets for her produce

💡 Preferred Tools:

  • Mobile phone with basic apps

  • Prefers Swahili + simple English

  • Relies on local farming groups for updates

Visual Preview

A centralized hub offering expert-curated training materials and actionable resources

 to enhance agricultural knowledge and practices.”